The New Wave of Social Media Marketing
Posts tagged Brand Awareness
Americans Expect Emergency Responders To Monitor Social Media
Aug 13th
What happens if there’s an area-wide emergency, but you can’t get through on the phone to 911? One in five people, according to a new study, would try and contact emergency services through digital means, such as e-mail or social networking.
Not surprisingly, then, according to the new survey of more than 1,000 U.S. adults conducted in July 2010 by Infogroup and sponsored by the American Red Cross, 69% of respondents also believe that emergency responders should be monitoring social media sites to dispatch help.
More Services InsightsROI for Social Media Networking: Four Main Goals and Benefits
Feb 16th
Social media networking is the process of interacting with other individuals through the specific social media tool or community. For example, you could talk to people with similar interests in a forum or communicate with them through a more fragmented platform like Twitter.
Whatever method you choose, there are usually four main goals:
- Increased brand awareness. You’re interacting with others on the social media channel in order to build awareness for your personal and business brand. You’re increasing your visibility in the right areas and trying to stick in the minds of others through active interaction on many different levels. From this perspective, More >
